UCLA BruinBus Brand Identity

BrandingGraphic DesignAutomotive Design

UCLA's complimentary BruinBus service is a staple of the UCLA community providing riders with the consummate daily "True Bruin" experience. The BruinBus rebrand project sought to reintroduce the BruinBus as a critical part of the UCLA experience and to celebrate bringing two all-electric buses into the fleet. The launch of two new all-electric BruinBuses in September 2016 marked the culmination of the comprehensive rebrand effort that took over a year to bring into fruition. At the end of the day, the new designs turned heads of the campus community and drew local media coverage.

You may also like

State of the Commute Annual Report
Bizarre Heroes CD Packaging
Peter Tahk Branding
Bike UCLA Branding
Stitchpak Logo Concepts
Vista - A Surreal Photo Manipulation
My Places Posters
Public Transit Ad
Artists of the Ages - Photography
UCLA Bike Shop Identity
Back to Top